Competitor Analysis and Information
Who are your competitors, in terms of market
share, positioning, and location?
Identify strengths, weaknesses, advantages and
disadvantages among competitors
Profile the key directors of competitors reveal their other
company interests
Analyse costs, overheads,
productivity, operations and administrative costs
Identify competitors with debt
that could impact if profits fall or interest rates rise
Assess resources for marketing, research
and development, and expansion
Identify companies vulnerable to collapse or an
opportunity for cheap acquisition